Ekotree: Contemporary Irish Cashmere, Reimagined Luxury cashmere at a fraction of traditional retail prices isn’t a contradiction — it’s the result of designing, knitting, and selling directly from the source. Ekotree redefines Irish knitwear by pairing time-honoured craft with contemporary silhouettes, modern colour palettes, and cutting-edge knitting technology.

“The design focus is to create subtle & modern knitwear in a wide selection of colours and at very reasonable prices.” — Diarmuid Neilan, Founder

100% made in Ireland • Designed, knitted, milled & finished in Doolin studio • VISIT BRAND →

(€ = budget | €€ = mid | €€€ = premium | €€€€ = luxe) (★★★★★ = heirloom + zero-waste preorder |

Every Ekotree piece is designed, knitted, milled, and finished under one roof in rural County Clare, resulting in refined, fashion-forward knitwear that feels effortless, modern, and enduring.

BRAND INTRO

Founded by Diarmuid Neilan, Ekotree is a contemporary knitwear studio based in Doolin, County Clare, just one kilometre from the Atlantic Ocean along the Wild Atlantic Way. The brand specialises in fine-gauge knitting using cashmere, merino, mohair, linen, and organic cotton.

Ekotree’s collections are defined by clean lines, wearable proportions, and a distinctive approach to colour — from soft coastal neutrals to confident seasonal tones. Using advanced 3D knit-and-wear technology, each garment is produced seamlessly, reducing waste while achieving a fluid, sculptural finish that elevates everyday wearable luxury.

Ekotree is also home to Ireland’s first open knitwear studio and visitor centre, where customers are invited to experience the entire process — from yarn selection to finished garment.

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(https://www.ekotreeknitwear.store

INSPIRING STORY

The studio’s Atlantic-side location plays a central role in shaping the collections. Shifting coastal light, textured landscapes, and the muted yet expressive colours of the west of Ireland inform everything from yarn choice to final palette.

While founder Diarmuid Neilan’s background as an environmental scientist underpins Ekotree’s operations, sustainability here is not a marketing add-on — it’s built into the design process. The studio operates as an almost zero-waste facility, sourcing premium yarns from Italian mills committed to responsible production.

Investment in state-of-the-art computerised knitting machinery has allowed Ekotree to develop seamless knitwear that feels lighter, more fluid, and more contemporary, while eliminating the waste associated with traditional cut-and-sew methods. The result is modern luxury knitwear with clarity of purpose and lasting appeal.

WHO IS THIS FOR?

Ekotree is for those who value design, longevity, and transparency over trend cycles. You’re someone who has moved beyond fast fashion and prefers a smaller wardrobe built around beautifully made pieces you’ll wear for years.

You appreciate modern luxury that doesn’t ask you to compromise — where you know who made your cashmere, how it was produced, and why it’s priced the way it is. Buying direct from the designer eliminates retail mark-ups and opens the door to bespoke options and personal service.

Whether you’re visiting Ireland’s west coast and want to meet the makers behind your knitwear, or simply prefer to buy from a studio whose name, values, and craftsmanship you can trust, Ekotree offers a quieter, more considered approach to luxury. Repair services are also available, extending the life of each piece even further.

DISCLAIMER Sustainability score is subjective. InEurope.eu finds this crucial, but conducts no audits. Assessment based on publicly available information and brand feedback

This blog has been verified by the brand on the date it has been published.