Europe's outdoor industry has a secret: its most ingenious gear isn't made by the big brands. It's made by small ...

Europe's independent fashion scene keeps growing. InEurope.eu has now crossed the 150-brand milestone, with more than 20 new casual and ...

Not every great European outdoor brand is a niche micro brand made on demand. Some of them are right there ...

How do you know whether a brand is really made in Europe? This article explains the research method I use ...

InEurope.eu now lists over 120 European brands. These are 10 of the latest — from Danish colour theory and Swedish ...

Four new brands are now live on InEurope.eu — a Norwegian beanie maker, a Danish colour-first casualwear label, a Swedish ...

EU strikes back at Temu and Shein: €3 fee per non-EU parcel from July 2026. Time for European quality in ...

Tilak and Direct Alpine unite under Czech investment fund Perinpe. Tilak joined in 2022, Direct Alpine in 2026—strengthening European-made outdoor ...

Not Perfect Linen recently told all their customers: no more permanent discount codes. As a customer myself, I think that's ...

Discover five new European makers on InEurope, from Portuguese slow fashion and Danish merino basics to Czech backpacks, Belgian running ...

"Buying European starts local: check labels, ask staff, and support your community shop. No luck? Search smarter with Ecosia or ...

Made in Europe" on clothing usually means just one thing: the final sewing step. Discover the 8-layer chain behind your ...

News eposide 2 After this Ultralight Week discovery in april 2026 — Europe isn't short on outdoor manufacturers. I found ...

News eposide 1 When I started InEurope.eu, I had a simple assumption: there were maybe 50, perhaps a few more, ...