Agreement Details

EU finance ministers agreed in December 2025 to impose a €3 flat customs fee on small parcels from outside the bloc, starting 1 July 2026. This ends the de minimis exemption for goods under €150, accelerated from a 2028 plan due to the flood of cheap Chinese imports. Over 4 billion such parcels entered the EU in 2024, 91% from China, overwhelming customs and hurting local retailers.

Impact on Fast Fashion Giants

Platforms like Temu and Shein, reliant on direct-to-consumer low-value shipments, face higher costs that could raise consumer prices by €3-€5 per order. Multiple parcels or mixed items may incur separate fees, pressuring their business models. The measure protects EU standards on safety, environment, and fair competition while funding better customs checks.

Benefits for European Brands

Local producers of outdoor gear and casual clothing gain a fairer playing field against ultra-cheap imports that often bypass regulations. Retailers in countries like France, which pushed hardest, expect reduced unfair price undercutting. This supports InEurope.eu’s mission to highlight quality European-made products close to consumers.

Next Steps and Broader Reform

The fee is temporary until full customs union reforms in 2028, including digital tracking. Additional handling fees of €2 may apply soon. France eyes further fast fashion taxes, aligning with EU climate goals.

What European product category should we cover next to capitalise on this shift?